Data shows that when someone shares a review on their Facebook feed, 70% of the time it results in another Like or comment. Each Like or comment, on average, generates about $15.72 in sales. << Back to MediaPost Story Google +1 Integration Takes Bite Out Of Facebook Likes Laurie Sullivan, Aug 25, 2011 02:45 PM … Continue reading »
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Ads “Above the Fold” are Nearly 7x More Effective
Thursday, August 4, 2011 From Research Brief Seeing Ad First Increases Action Odds Sevenfold A new study by Casale Media, based on their analysis of nearly two billion ad impressions generated during the 1Q 2011, shows that online ads appearing “above the fold” are nearly seven times more effective at generating a click through than … Continue reading »
Photography Key to Good Content – MediaPost
Photography Key to Good Content Marketing Derek Gordon, Jun 13, 2011 11:03 AM A picture is worth a thousand words. Which is great when you’ve got lots of space to fill and don’t have the resources to fill it with a thousand actualwords.But what sort of photos work best in the context of a marketing … Continue reading »
75 of the Best B2B Facebook Marketing Tips – Jeffrey L Cohen
75 of the Best B2B Facebook Marketing Tips By Jeffrey L. Cohen Wed, Jun 8, 2011 Conferences, Facebook, Social Networks Many B2B marketers approach Facebook with the knowledge of how to maintain a personal profile, but still shake their heads at how to get results from a business Page for their B2B company. There are … Continue reading »