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November 1, 2011
How to respond to negative word of mouth Negative word of mouth happens to every company. Nobody is immune. But great brands have a plan that helps them convert a lot of the angry critics into happy fans. What you should do: 1. Act quickly When a customer is upset, you need… [Read more…]
September 14, 2011
Facebook Officially Launches Smart Lists, and Special Friend Lists That Influence the News Feed Posted: 13 Sep 2011 10:00 AM PDT Facebook today officially launches several improvements to its Friend Lists feature that can be used to define privacy settings and filter the news feed, including some changes that leaked last week. As we covered… [Read more…]
August 26, 2011
Data shows that when someone shares a review on their Facebook feed, 70% of the time it results in another Like or comment. Each Like or comment, on average, generates about $15.72 in sales. << Back to MediaPost Story Google +1 Integration Takes Bite Out Of Facebook Likes Laurie Sullivan, Aug 25, 2011 02:45 PM… [Read more…]
January 17, 2012
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